Here is how to finally build your own internal Instagram publishing tool without the long videos and 80-step automation setups that some AI experts try to sell you.
This can be done by anyone, and you do not need to pay an expert or hire an agency. The entire concept of InvisibleAPI is to be genuinely invisible: you set it up once, and every post or schedule runs silently through the API. You never have to stare at a bloated dashboard again.
Not kidding: there are only 3 steps.
What you build
You get a clean internal publishing tool running inside Claude or your own project folder. It plans content around real dates and events, drafts captions for Instagram and X, shows you the plan in an interactive calendar, and publishes scheduled jobs only after you click approve.
The 3 simple steps
- Sign up on InvisibleAPI (1 minute). Create your account, name your organization, and set up your profile. That is the only time you touch the dashboard.
- Add the MCP connector in Claude (2 minutes). Open Claude, go to Settings > Custom Connectors (MCP), and paste
https://api.invisibleapi.ai/mcp. Authorize access once, pick your organization name, and hit approve. Claude now natively knows how to publish and schedule posts. - Paste the prompt into Claude (2 minutes). Copy the build prompt on this page, authorize your Instagram account once, and paste the prompt into Claude.
That is it. Enjoy.
Before you paste the prompt
- Connect your Instagram Professional account in the InvisibleAPI dashboard once.
- Connect your X account if you want cross-posting.
- Make sure your images or videos are hosted on public URLs. InvisibleAPI does not upload media for you.
- Decide your target posting dates and timezone.
Start from this template
Paste the prompt into Claude Desktop or the Claude web platform with the InvisibleAPI MCP connector active. You can run it as an interactive chat workflow, or call the same publishing endpoints from your own custom UI.