// Build an internal Instagram publishing tool

Build an internal Instagram publishing tool

Build your own internal Instagram publishing tool with Claude and InvisibleAPI in 3 simple steps without paying an expert.

Internal Publishing Tool

Claude MCP + InvisibleAPI

Connected

Prompt executed

"Plan 3 posts for upcoming US dates, format for Instagram & X, show calendar."

Halloween Product Teaser

Oct 31 · 10:00 · Status: Ready

Approved

Veterans Day Announcement

Nov 11 · 09:00 · Status: Ready

Approved
Step 3 of 3 complete Jobs scheduled
01 / Build it in Claude

Start with the prompt, then make it yours.

Paste this into Claude, then give it your content plan and scheduling rules.

Claude / Build an internal Instagram publishing tool
Build an internal Instagram publishing tool and content planner based on interesting upcoming US cultural events and dates. Connect to the InvisibleAPI MCP server at https://api.invisibleapi.ai/mcp with my organization credentials. Read our connected Instagram professional and X accounts and the remaining allowance on each one first. Draft a caption per platform for every date, then ask me for a public media URL per post: InvisibleAPI does not upload media for you, so every image or video needs a publicly reachable sourceUrl. Organize the entire schedule into an interactive calendar view and show me the plan, with each post's target account, caption, media URL, and publishing time, before booking anything. After my explicit approval, create one scheduled publishing job per approved post with its target account, caption, public media URLs, requestedPublishAt, and a unique clientRequestId. Validate every row before booking it and never publish or schedule anything without my explicit approval.

Here is how to finally build your own internal Instagram publishing tool without the long videos and 80-step automation setups that some AI experts try to sell you.

This can be done by anyone, and you do not need to pay an expert or hire an agency. The entire concept of InvisibleAPI is to be genuinely invisible: you set it up once, and every post or schedule runs silently through the API. You never have to stare at a bloated dashboard again.

Not kidding: there are only 3 steps.

What you build

You get a clean internal publishing tool running inside Claude or your own project folder. It plans content around real dates and events, drafts captions for Instagram and X, shows you the plan in an interactive calendar, and publishes scheduled jobs only after you click approve.

The 3 simple steps

  1. Sign up on InvisibleAPI (1 minute). Create your account, name your organization, and set up your profile. That is the only time you touch the dashboard.
  2. Add the MCP connector in Claude (2 minutes). Open Claude, go to Settings > Custom Connectors (MCP), and paste https://api.invisibleapi.ai/mcp. Authorize access once, pick your organization name, and hit approve. Claude now natively knows how to publish and schedule posts.
  3. Paste the prompt into Claude (2 minutes). Copy the build prompt on this page, authorize your Instagram account once, and paste the prompt into Claude.

That is it. Enjoy.

Before you paste the prompt

  • Connect your Instagram Professional account in the InvisibleAPI dashboard once.
  • Connect your X account if you want cross-posting.
  • Make sure your images or videos are hosted on public URLs. InvisibleAPI does not upload media for you.
  • Decide your target posting dates and timezone.

Start from this template

Paste the prompt into Claude Desktop or the Claude web platform with the InvisibleAPI MCP connector active. You can run it as an interactive chat workflow, or call the same publishing endpoints from your own custom UI.

// Related templates

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